Saturday, September 23, 2006

Here's a list of sections in the book I'm writing on business 101 for artists. Do any sections catch your eye?

Take Them By The Hand
Don't Be A Sell Out
Make A Bundle
Stay On Target
Hold Your Position
Know Thou Self
Family First
Absolute Integrity
It's About YOU, Not Your Art
Focus, Focus, Focus
Pay Attention To Processes
How Much Do I Charge?
It'll Never Be This Good
The Storyteller
Don't Be A Commodity
On Advertising...
Building An Audience
What Are You Fighting For
Don't Get Ahead Of Yourself
The Passion Of The Artist
Segmenting Your Audience
Fire in Your Belly
Set Your Anchors
Your Environment Matters
Success Builds On Success
Intelligent Collaboration
Negotiating 101
Measure EVERYTHING
What's In It For Me?
Lunch Is The Most Important Meal of The Day
Play To Your Strengths
The Synergizer Bunny
Finance 101
Money Shows Its Age
One Egg Per Basket Is Difficult To Carry
Risk-Return Opportunities
Bottom Up Versus Top Down Planning
Let Your Unique You Shine
Death By 1,000 Paper Cuts
Evolutionary Design
The Sales Cannibal
The Positive Science
The 80/20 Rule
Quantity Versus Quality
Stop Waiting For Permission!
Can Artpreneurship Be Taught?
Never Give Up (But Morph Losses Wisely)
Selling to Companies Versus People
Good Artists Copy, Great Artists Steal
Competition 101
Everything You Know About Brainstorming Is Wrong
Artpreneurship Skill #1: Seeking
Artpreneurship Skill #2: Opportunity Focus
The Sales Funnel
The Busier, The Better
Love To Say No
On Your Own Excuses And Others' Excuses
Escape Your Comfort Zone
So-And-So Told Me You Were Awesome
JIT: The Inventory Problem
How Much Am I Really Spending?
Don't Let Extremists Dictate How You Treat Your Best Customers
Coming Up With Your Own Solutions
Power Naming
PR 101: The WOW Factor
I Bet That Testimonial Is Fake!
I Highly Recommend...
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